FOR IMMEDIATE RELEASE
January 21, 2003

INTELICOAT TECHNOLOGIES ANNOUNCES ENHANCEMENTS TO MAGIC® PRINTLAM

SOUTH HADLEY, Mass., January 21, 2003 ­ InteliCoat Technologies, a world leader in the manufacture of coated paper, film and specialty substrates for imaging and electronic technologies, today announced enhancements to its Magic® PRINTLAM product, a printable polyester laminate with a dual-purpose adhesive/image-receptive coating. PRINTLAM offers a single-step finishing solution for indoor/outdoor promotional and display graphics. The enhancements include PRINTLAM’s ability to adhere to common mounting substrates such as Fome-Cor® and Sintra®, and an improved image quality performance.

Magic PRINTLAM is a 4-mil thermal-activated polyester laminate with both adhesive and image-receptive properties. Designed for applications such as point-of-purchase posters and signs, promotional displays, trade show, PRINTLAM’s distinct advantage is that it requires only a single mounting-finishing step ­ simply print on the image-receptive side and then mount on a rigid substrate. There is no need for the additional steps of applying adhesives and laminating­ PRINTLAM delivers all the image quality and durability of laminated photobase with half the materials and production time.

“PRINTLAM allows producers of laminated photobase graphics to enhance profits and productivity by simplifying the process to only one step, while reducing conventional printing, laminating and mounting material consumption by two-thirds,” said Ed McCarron, product manager at InteliCoat Technologies. “The enhancement of the PRINTLAM product with superior imaging quality coupled with the ability to adhere to Sintra and Fome-Cor opens up new opportunities for imaging professionals for both print-for-pay and in-plant sites. ”

Magic PRINTLAM is currently available in the following sizes and trade prices, with additional sizes coming soon:

Magic PRINTLAM

Size    Part Number
36” x 10’       46786
36” x 100’      46828
42” x 100’      46829
50” x 100’      46830
54” x 100’      46831