FOR IMMEDIATE RELEASE
April 16, 2004
VUTEk® Chosen to Print Official Drupa 2004 Promotional Banners for Highlight Tour
VUTEk® Inc., the leading supplier of superwide format digital inkjet
printers, has produced 44 external superwide banners for drupa 2004. These
official drupa banners will be installed in and around the city of
Düsseldorf to direct traffic to the Messe, and advertise the world's leading
graphic arts exhibition.
In addition to the drupa banners, VUTEk® has been chosen by Deutscher
Drucker Publishing House, the organizer, to host the large format drupa 2004
Highlight Tours (Tour 9). Delegates on these tours will be shown the
industries leading developments, products and applications for high quality
superwide printing on rigid and flexible substrates.
Using the UltraVu® 3360 EC's three-meter width to print the banners, VUTEk®
doubled the machines productivity by using the two rolls-up configuration.
This allowed VUTEk® to print two large banners simultaneously, maximizing
efficiency and enabling it to meet the tight deadline. Utilizing its
eight-color capabilities, VUTEk® was also able to ensure consistent high
quality color for an accurate match of the drupa red.
Hans Mjartaen, Production Manager, Messe-Dusseldorf, comments, 'We are
extremely pleased with the VUTEk® printed banners. For us, the management of
this job was hassle free and painless. VUTEk® was thoroughly professional
and a pleasure to work with. It had a clear understanding of our
requirements and was able to meet all our objectives.'
Hans continues, 'The consistent reproduction of the drupa red throughout all
promotional materials is very important to us. As such, we were extremely
pleased with the VUTEk® printers ability to match this color and deliver
high quality text.
'We received all 44 banners on time, and are currently installing the
graphics. This was a good result for both VUTEk® and drupa 2004.'
Produced at VUTEk's Headquarters' in New Hampshire, USA, over 424 sqm's of
graphics measuring 520 x 170 cm, were printed on self-adhesive vinyl by the
VUTEk® UltraVu® 3360 EC.
Completed in only 12 hours and 30 minutes, the banners were shipped to
Germany for finishing and installation along main entrance roads to
Düsseldorf. Each banner carries show information and a VUTEk® logo.
According to Chuck Meservey, VUTEk's Demo Center Manager, the job went like
a dream, 'Printing the drupa banners was easy - the machines performed
flawlessly. Due to the UltraVu® 3360 EC's ease of use and reliability, it
was simply a case of standing back and waiting for it to finish.'
Jane Cedrone, PR and Marketing Communications Manager, VUTEk® concludes, 'We
were delighted to have been chosen to sponsor this job. To be one of the
official show 'production' partners is very prestigious, and we believe that
this honor further supports our position as superwide market leader.
'Despite having been produced to a very tight deadline, there was no
compromise on color quality or image resolution. These benefits are typical
of all VUTEk® printers, and provide a significant competitive advantage to
all VUTEk® customers.'
About the UltraVu® 3360 EC
The VUTEK UltraVu® 3360 EC is a unique eight-color printer that can be
configured in two ways: for four-color printing using two channels per color
(CMYK) for jobs demanding high-resolution and fast turnaround, and for
eight-color printing using one channel per color (CMYK, plus light cyan,
light magenta, light yellow and light black) for jobs requiring
significantly enhanced, photo realistic images.
The UltraVu 3360 EC handles substrates up to 126 inches (320 cm) wide with a
120-inch (305 cm) print width. It has a 360 dpi resolution capability and
prints at speeds of over 1,000 square feet per hour for most production
requirements.
About VUTEk® Inc.
Founded in 1988, American manufacturer, VUTEk® Inc., is the leading
worldwide supplier of superwide format inkjet printers to the graphic arts
market. VUTEk® pioneered superwide format printers, and sets the standard
for superwide/grand format and specialty printing, using inkjet technology
for out-of-home advertising applications including billboards, fleet
graphics, banners, bus shelters, point-of-purchase displays and posters. Its
current product portfolio includes the UltraVu® product range, for high
quality, high speed superwide flexible printing in 1.5-, 2-, 3-, and 5-meter
formats; and its PressVu® family of digital inkjet flatbed printers, capable
of printing on both rigid and flexible substrates.
All trademarks noted herein are either the property of VUTEk® Inc. or their
respective companies.
VUTEk®
Contact: Jane Cedrone
Phone: 603 279 4635
Fax: 603 279 6411
E-Mail: jcedrone@vutek.com
Website URL: www.vutek.com