FOR IMMEDIATE RELEASE
June 21, 2004
Finalists Announced for the Fifth Annual Sunset Strip/Times Square Billboard Awards
WEST HOLLYWOOD — Narrowing down the competition to a selection of 43 artistic, engaging and eclectic billboards, the 2004 Sunset Strip/Times Square Billboard Awards Judging Committee recently announced the finalists for the Fifth Annual Sunset Strip/Times Square Billboard Awards. Winning billboards will be named at the event, taking place Wednesday, July 7, 2004 from 6 p.m. to 9 p.m. at the House of Blues, 8430 Sunset Boulevard, in West Hollywood
The Sunset Strip/Times Square Billboard Awards recognize and encourage quality and creativity in places where billboard presence is a positive and exciting part of the landscape, as they are on Sunset Boulevard in West Hollywood and Times Square in New York. These famous areas are showplaces for more than 100 of the advertising industry’s most elaborate, eye-catching and eccentric billboards.
This year’s finalists were selected based on artistic merit, ingenuity and execution. The 2004 finalists for the following categories are:
SUNSET STRIP BILLBOARD
Consumer Goods & Services: “Napster” by MacDonald Media on Viacom; “The Faster XJ” by Y’s R/The Media Edge on Clear Channel; “Land Shark” by Out of Home Pitch on Regency.
Beverages: “Bubbles” by Lambesis on Regency; “Shake Up Your Night” by MacDonald Media on Clear Channel; “Out All Night” by MacDonald Media on Clear Channel.
Fashion: “Wish for Color” by Starcom on Viacom; “Khakis ReShaped” by Starcom on Viacom; “Made to Move” by Wieden & Kennedy on Clear Channel.
Entertainment & Leisure: “100% New Zealand” by M & C Saatchi on Regency; “Jerry” by WGA on Viacom; “Godsmack” by CC Entertainment on Clear Channel; “Bounce” on CC Entertainment on Clear Channel.
Television: “Cooler” by Lions Gate Films on Regency; “Barbarians at the Gate” by Horizon Media Inc. on Regency; “Green Light” on BBDO/OMD on Viacom.
Public Service: “Get Lit” by Glyphix, Inc. on Viacom; “Declawing is a Big No No” by The Paw Project on Regency; “Stop the Sores” by Better World Advertising on Clear Channel.
SUNSET STRIP TALL WALL Consumer Goods & Services: “Living in Red” by Hawthorn Marketing & Media on Clear Channel; “Type 1 Jeans” by BBH New York on Van Wagner; “Forever Sport” by Outdoor Vision on Clear Channel.
SUNSET STRIP TALL WALL Entertainment & Leisure: “Pirates of the Caribbean” by and on Sky Tag; “Finding Nemo” by and on Sky Tag; “Six Feet Under” by BBDO/OMD on Viacom.
TIMES SQUARE BILLBOARD: “Buy Music” by Think Big Media on Clear Channel Spectacolor; “The Choice” by Zenith Media Service on Clear Channel Spectacolor; “Oz” by Venables, Bell & Partners on Van Wagner.
TIMES SQUARE SPECTACULAR: “Jack & The Beanstalk” by Sedgwick Rd. on Clear Channel Spectacolor; “Michelob Dress” by Impart, Inc. on Van Wagner; “Vanilla” by Outdoor Media Group on Viacom.
Additional awards will be given for Billboard of the Year and Tall Wall of the Year.
This year’s panel of judges include: Lynzie Baldwin, Director, Art in Motion at USC School of Fine Arts; Inez Bush, owner of Gramercy Partners; Barbara Drucker, Chair of UCLA Department of Art; Nancy Fletcher, President of Outdoor Advertising Association of America; Mimi McCormick, Director of Operations at MOCA; Mikio Osaki, Chair, Advertising Department of Art Center College of Design; Tim Tompkins, President of Times Square Alliance and Jeff Vance, Designer of Sunset 8335.
The general public can view images of the awesome billboards and vote for their favorite one—the “People’s Choice Award” winner—by logging on to www.billboardawards.com.
More than 200 advertising and business leaders are expected to attend the Billboard Awards gala, which honors advertising companies for their artistic achievement in various categories of billboard advertisements.
The Sunset Strip/Times Square Billboard Awards 2004 is presented by the West Hollywood Chamber of Commerce and is sponsored by many local businesses.
West Hollywood Chamber of Commerce
Phone: (323) 650-2688
