FOR IMMEDIATE RELEASE
January 21, 2005
372 Billion Pages Digitally Printed in Color by 2008
Hanover, MA - I.T. Strategies estimates that in 2003 a total of 276 billion pages were printed on narrow format ink jet and color EP printers. However, not all pages printed on color printers are printed in color. I.T. Strategies estimates that more than 50% of these pages (152 billion) were printed in color. By 2008, the percentage of color pages increases to 62% (372 billion pages out of a total of 596 billion) a CAGR of 20%. These estimates do not include wide format ink jet output which is typically counted in square feet/meters, not pages. Pages are defined at 8.5 by 11 inches.
Color Pages Dominated by Electrophotography
Of the pages printed in color in 2003, 81% of them were printed on EP printers which include desktop color lasers, connected color copiers and digital presses. The percentage of color pages printed on EP printers is expected to increase to 86% by 2008, a CAGR of 21%, as color laser printers continue to replace monochrome copiers and printers. According to Patti Williams, Consulting Partner at I.T. Strategies, "Growth in the digital printer industry today and in the future is predicated on the sales of digital color printers including narrow format ink jet printers and color electrophotographic (EP) printers. In the home/consumer market, ink jet is virtually the only technology used to print in color. The corporate/business segment is dominated by color EP. However, not all the output from these printers is in color. Users use their color printers to print monochrome output as well as color."
Ink Jet Pages
Of the 86 billion pages printed on ink jet printers in 2003, about a third (29 billion pages) were printed in color. By 2008, total pages printed on ink jet printers are expected to increase to 114 billion, with 44% printed in color, a CAGR of 11%.
EP Pages
Of the 190 billion pages printed on all color EP printers in 2003, 64% were printed in color. By 2008, color pages are expected to make up 67% of the 482 billion pages printed, a CAGR of 21%. A higher percentage of pages are printed in color on digital color EP printers than on ink jet printers because users have made the specific price-driven decision to purchase a color printer principally for color output.
I.T. Strategies, Inc. is an established research and consultancy firm dedicated to serving companies in emerging digital printing markets. The company delivers intelligent data, analysis, strategy, and implementation practices to vendors in the digital printing industry around the world. From offices in Boston and Tokyo, I.T. Strategies conducts and delivers research data, offers interpretation and advice, identifies specific opportunities, and helps organizations implement these strategies to achieve effective solutions. Please visit I.T. Strategies' Info Store where we offer reports, studies and forecasts that are available for purchase.
I.T. Strategies
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Phone: 781 826 0200
Fax: 781 826 0151
E-Mail: infocntr@it-strategies.com
Website URL: www.it-strategies.com
