BillBoard Video, Inc. Drives Car Wash Branding with Brilliant LED Display
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PRESS RELEASE

FOR IMMEDIATE RELEASE
April 6, 2005

BillBoard Video, Inc. Drives Car Wash Branding with Brilliant LED Display

San Antonio, TX ­ April 6, 2005 ­ BillBoard Video, Inc. announced today it will showcase the latest trend in outdoor branding and advertising at the International Car Wash Association Expo in San Antonio.

For over 25 years, BillBoard Video’s MultiMedia products have been the leaders in outdoor LED advertising. The MediaStar display represents the company’s most economical, full-color display. Brilliant in over 16 million RGB colors, the MediaStar display allows users unparalleled visibility and control.

The car care industry is now seeing the benefits of MediaStar LED advertising and branding more brilliantly than ever before. “It’s great for attracting new customers and creating new business,” said Classic Car Wash General Manager, Rick Lutz. “We were in business in Chicago for about 9 years when we decided to buy a LED display. After we got it, the response was amazing. I’d say our business increased forty-percent.”

Lutz has also created a stronger connection with the community by inventing creative ways to use his display. “Aside from running specials, and time and temp, we also put happy birthday messages on the display,” said Lutz. “The customers love it, and it’s a great way to build customer loyalty.”

Affiliated Resources, based in Chicago, partners with BillBoard Video, Inc. to sell, maintain and service displays in the Midwest. “The signs run great at both locations, and when we’ve needed any support, Affiliated has been great. They’re always right there,” said Lutz.

For more information contact Brian Bachman at 972.268.0250, or at Booth #2941 at the International Car Care Expo, April 7-9 in San Antonio.

BillBoard Video
14160 Dallas Parkway
Dallas, TX 75254
Phone: 972.668.0336 ext. 318
Fax: 972.268.0342
E-Mail: bbachman@billboardvideo.com
Website URL: www.billboardvideo.com

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