FOR IMMEDIATE RELEASE
03/03/08

The BAD WRAP™ Design System Saves Sign Shops Time and Money

The Bad Wrap™ is the first ever software system that allows designers to save hours of preparation on vehicle wraps by using real photographic templates of the most commonly wrapped vehicles.

Sign shops strive to turn out high quality designs in a minimal amount of time making more money with a superior final product. The Bad Wrap™ design software has over 300 templates using actual vehicle photographs rather than line drawings. Each vehicle has been hand measured and accurately scaled by seasoned vehicle wrap designers to be accurate within 1/4”. All templates include actual measurements in PDF documents for quick reference.

“Design is the single most important aspect of the wrap business,” says Sergio DeSoto, Creator of The Bad Wrap™ and VP Marketing for Fellers, Inc. DeSoto owned and operated a premier vehicle wrap company in Phoenix, Arizona for nearly ten years. His vehicle wraps have graced the pages of the industry’s top trade magazines.

The Bad Wrap™ design software allows a typical sign shop to pay for its cost in about three wraps with the amount of time saved. The easy-to-use program is the only design system that allows users to drag and drop graphic elements right onto the template for design in Photoshop. In fact, an entry level graphic designer with basic Photoshop skills can design a full wrap in about an hour!

The Bad Wrap™ software system is distributed exclusively through Fellers Inc., the world’s largest wrap supply company (www.fellers.com), and is compatible with both Windows and Mac. For more information, please visit www.thebadwrap.com.

Fellers, Inc.
6566 E. Skelly Drive
Tulsa, OK 74145
Phone: 888-863-8383
E-Mail: maryellen@theloyaltyinc.com
Website URL: www.fellers.com