FOR IMMEDIATE RELEASE
February 9, 2009

Element Labs strengthens North American sales team with appointment of new Sales Director.

Santa Clara, California - Element Labs, Inc. a global leader in the design, manufacture and support of cutting-edge LED video technology to the entertainment, architectural and signage industries, announced that it has appointed Steve Simard as Sales Director for North America. The appointment forms part of Element Labs’ continued growth strategy.

Simard brings to Element Labs over ten years experience. Prior to joining Element Labs, he spent over 12 years refining his skills in the fields of display technology integration and project technology, working closely with retail developers, building owners, brands and advertising agencies alike.

A graduate of Kennedy Western University’s business program, Steve consolidated his skills and industry expertise in various positions with technology firms such as Barco and Saco Smartvision. Some of his recently completed projects include Victory in Dallas, Texas, The Crown Fountain in Chicago, Illinois, The Bank of America Spectacular in Times Square, New York as well as the Louis Vuitton and Fashion Show installations in Las Vegas, Nevada. The Crown Fountain installation in Chicago’s Millennium Park even received a “Best Overall Award” for projects with a budget over $ 1 million in the ARCHI-TECH AV Awards, which honor outstanding examples of innovative AV integration.

Steve has helped realize numerous unique display solutions for clients in the retail-, sports- to spectacular installation industries, and has proven his ability to manage and deliver complex projects on time and within budget, time and again.

Steve is based in Atlanta, Georgia.

About Element Labs
Element Labs, Inc., headquartered in Santa Clara, California with offices in Germany, the UK, Hong Kong and Texas, is a global leader in design, manufacturing, and support of cutting-edge LED video technology to the entertainment, architectural, and signage industries. Their award-winning products and customized solutions give designers the freedom to innovate and realize their creative visions. For more product information, please visit: www.elementlabs.com

Element Labs
3350 Scott Blvd. Bldg #2
Santa Clara, CA 95054
Phone: 408 988 9400 x7309
E-Mail: brenda@elementlabs.com
Website URL: www.elementlabs.com